Web Analytics Web Site Measurement and Testing Book

The Executive's Guide to Web Site Measurement and Testing features:

182 pages and 15 chapters

8 ½ x 11 workbook-style format

More than 30 diagrams, charts, tables and checklists

Expanded table of contents

Glossary with more than 60 terms

Available in hard copy and PDF

Recommend to someone you know!

Phil takes the information overload out of web analytics by explaining how to extrapolate and translate data into meaningful business information for the savvy, non-techie executive.

Roger Williams, Communications Manager, eTravel
FedTraveler.com, EDS — US Government Services

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Only $35
Expect delivery to be between 5 and 11 days after order date.

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